Copy Rules

UAT Copy Rules 12.21.17

Standards References:
The Associated Press Stylebook, Perseus Books - Reading, MA

— Hyphenate when used as a descriptor (e.g., on-campus students), use as two words when used as a location (e.g., Class is held on campus.)
— No hyphen.
— the simulation of biological phenomena through the use of computer models, robotics or biochemistry. Also called Artificial Life.
Academic Degrees
— Use lowercase when using bachelor's, master's or doctor's degree. Use lowercase for doctorate or doctoral program.
Academic Departments
— Capitalize the names of departments except when used in a person's title.
Use lowercase for the word "department" when it stands alone. Capitalize the field when it's used to mean the department. Use lowercase for the field when it's used in a general sense.
Academic Majors
— Use lowercase for majors with the exception of languages, which are proper nouns.
Accreditation Language
— UAT is accredited by the Higher Learning Commission ( - 800.621.7440). Information about UAT's programs, requisites, admissions requirements, tuition and transfer credit policies can be found at Program disclosures can be found at
— Capitalize formal street names, but use lowercase when used with more than one street name in text. Use lowercase when nonspecific street words stand alone.
Administrative Offices
— Capitalize the names of departments, divisions and offices. Use lowercase for the words "department," "division" or "office" when they stand alone. Capitalize the field when it's used to mean the department, division or office specifically. Do not capitalize the field when it's used in general. a.m./p.m. — Use lowercase and periods for "a.m." and "p.m."
— is the term to be used for all Communications Center staff who deal with students and prospective students on application and enrollment assistance. Bachelor's, Associate's and Master's degrees — the "apostrophe-s" is always used, unless stated as "a Bachelor of Arts degree."
Board of Directors
— Upon first reference, use University of Advancing Technology Board of Directors. Use lowercase when board and regents are used separately. Capitalize a director's title only when used before the name.
— All proper names of buildings, such as Founder's Hall, should be capitalized. Special building projects should be capitalized. Terms such as "north wing" and "new residence hall" should not be capitalized, unless they are used in the title.
Business & Innovation
— The group name used to classify Business Technology, Technology Leadership and Technology Studies majors. Do not use the previous term, "Advancing Technology Studies."
— The crowning achievement or final stroke; the culmination or acme.
Cities and Towns
— Use lowercase for general sections of the city, but capitalize widely recognized names for cities and city regions like "Tempe."
Classes and Courses
— Use lowercase when you refer to classes and courses, unless you use the specific (and complete) title or the name carries a proper noun or numeral.
— Use lowercase for "commencement" in text.
— Capitalize the formal names of groups and committees, such as Student Activities Council and In-Service Committee. Use lowercase for the words "committee" or "council" when they stand alone.
Dean's List
— Always use lowercase: the dean's list.
Degree Listings
— anytime UAT's degree programs are listed on public-facing materials, the following disclosure statement must be included: "Please see for the latest information about degree program performance and cost."
Digital Maker and Fabrication
— The name of this degree appears with no ampersand.
Distance Learning
— an internal-only term; see "online learning" below.
— electronic business, any business conducted using electronic media; any business that makes some or all of its revenue via Internet technology.
— the buying and selling of goods and services over the Internet.
Education Time Frames
— Award year: Depending on the student (start date + 8 months); Calendar year: January to December; Academic year: September to May.
Em Dash
— Not en dash, to connect words and phrases as an alternative to commas, parentheses and colons in certain instances.
— Use in response to potential students and families who are expressing concern with UAT being a "for-profit" institution. For example, "University of Advancing Technology (UAT) is a private, family-owned university..."
— The suggested way to use this word in a sentence is in lowercase. If you're providing a fax number on your business card or in a listing, it's okay to use an initial cap.
— never use the term "for-profit" in reference to the University. Use "family-owned" or a similar description instead.
Founder's Hall
— the residence hall name is always spelled using the possessive (apostrophe-s).
Game Art and Animation
— The name of this degree appears with no ampersand.
General Education/General Studies courses
— Use "General Education" to describe these. UAT provides these courses in such areas as the humanities, arts, mathematics, and social and physical sciences. These courses meet widespread expectations of the undergraduate learning experience while at the same time bringing into clarity the profound connections and trends between humanity's development and technology.
G.I. Bill
— When referencing the G.I. Bill in writing and print, the following trademark language must be included:
The term "GI Bill®" is owned by VA and registered with the U.S. Patent and Trademark Office. Third-party use of the trademark is restricted to education and training facilities eligible to receive VA education benefits, State Approving Agencies, and recognized Veterans Service Organizations. Schools wishing to use the term "GI Bill" on their websites and/or in printed materials must use the registered trademark symbol (®), and display the following statement, "GI Bill® is a registered trademark of the United States Department of Veterans Affairs (VA)." VA staff members have been tasked with reviewing school websites for misuse, and are notifying schools of required corrective actions to be taken.
— Use lowercase when the word "federal" is an adjective: federal court, the federal government.
— Use lowercase and italicize cum laude, magna cum laude and summa cum laude.
— do not use this term in relation to UAT or its methodologies (e.g., SyncFlex).
Hyphenated Words in Titles
— A general rule of thumb is to always capitalize the first unit and capitalize the second unit if it's a noun or adjective or if it has equal balance with the first unit. The second unit should be in lowercase if it's a participle modifying the first unit or if both units constitute a single word.
— use lower case unless it appears as part of proper name (Internet Council, etc.).
— use lower case unless it appears as part of proper name or reference.
— this term, previously used to communicate "areas of emphasis" to the public under the old, multiple colleges structure, is now the correct term to describe the concentration of a UAT degree program and is to be used in its traditional sense.
Always use the word "major" when referring to undergraduate areas of study; when referring to graduate studies, use either "major," "emphasis" or "area of study."
A student who earns a bachelor's degree while studying game programming earns a Bachelor of Science in game programming.
A student who earns a master's degree while studying artificial life programming earns a Master of Science in Artificial Life Programming. Their emphasis/area of study/major was artificial life.

The University of Advancing Technology is a designated Center of Academic Excellence - Cyber Defense Education (CAE-CDE) institution through the National Information Assurance Education Training Program (NIETP). Sponsored by the National Security Agency (NSA) and the Department of Homeland Security (DHS), NIETP operates under national authority as the national manager for cyber defense education and training relating to national security systems.
— do not use this term in relation to UAT as an institution, it can only be used internally to identify a subset of students who are attending classes outside the 15- week format.
Off-campus parking
— When referring to UAT's off-campus parking area located at Fry's Electronics, refer to it as the "off-campus parking lot located on the northeast corner of S. Calle Los Cerros Dr. one block from campus."
— always one word, not hyphenated, lowercase.
Online Learning
— this term is to be used to communicate "distance learning" to the public, as in "you can take courses either on campus or online."
Operating system
— software designed to control the hardware of a specific dataprocessing system in order to allow users and application programs to make use of it.
— capitalize when used in conjunction with a professor's name, use with each mention of the name.
— Capitalize names of races (African American, Caucasian, Asian, Native American), but do not capitalize "black" or "white" when referring to race.
— Region names are capitalized when they stand alone and are widely understood to designate a specific geographic area.
Resident vs. On-Campus
— When referring to UAT's students who attend UAT's physical campus and programs that are offered to those students on campus, refer to them as "oncampus" not "resident" students or programs. Resident is a designation that refers to instate students but is not used by UAT.
— Capitalize only when used with a number, letter or name. In combination with a building name, use the number only.
Safety Officer
— References to UAT safety and security personnel, always use the term "Safety Officer" rather than "Security Officer" or other terms.
Scholarship Amounts
— Reference a scholarship's amount by writing its full amount, not semester amount. For example, the Innovator Scholarship awards $5,000 for up to eight semesters. If you are writing about the scholarship you'd refer to it as a, "40,000 scholarship up to eight semesters." ($5,000 x 8 + $40,000)
— Capitalize only when used in a title or as part of a formal name. Use lowercase when these words stand alone.
— Use the "semester" rather than "term." Do not capitalize semesters in text.
Senior Administrators
— are to be referred to by their official University title, not as "owner". In some cases, "founder" may be appropriate as well.
Social Security
— Use lowercase when referring to social security number. Only capitalize references to the Social Security Administration.
Space after a period
— one space only, not two.
Student Classifications
— Do not capitalize "freshman," "sophomore," "junior," "senior," "postdoctoral fellow" or "graduate student." But do capitalize as a class designation or formal title.
Student Innovation Project
— do not use the acronym (SIP), it needs to be spelled out.
— UAT's flexible instruction model for adult students. The "F" in "Flex" is capitalized and there is no "h" in "Sync".
— Note specific usage of this word in copy/general use: "Tech" and "techno" are not used to refer to technology. Use this word in its entirety. When referring to the future of, or the changing nature of, technology, use the term "advancing technology."
— when referring to UAT's Theater (Rm. 136), use "Theater" not "Theatre".
— A person's title is capitalized only when used before the name. When using a capitalized title immediately before the name, try to keep it short. Do not capitalize an occupational designation, only a true title. Titles following a person's name should appear in lowercase. Use lowercase when a title is used alone. Capitalize the official names of honorary chaired and university professorships. For those titles that are not honorary or for references after the name of the professor, use lowercase.
— official name of the five-week long distance program.
— UAT Experience, abbreviated, does not contain an "e" before the "x".
University of Advancing Technology
— The first use of the name in any document must spell the name out completely. If the name will be used throughout a document and there is a desire to use the name more efficiently, the acronym may be used, subsequent to the first full use, if cited, as in this example, in first use: University of Advancing Technology (UAT). Do not include "the" when using the full name (e.g., Bessie studies at University of Advancing Technology.)
— Use this on the second reference for UAT, in addition to the acronym. Always capitalize this word when referencing "the University" in direct reference to UAT.
Use of commas in a list
— no comma before the final item in a list of items, unless it is needed for specific clarification, such as a long list with compound items.
— Always use "www" when referring to the URL for UAT. Correct: "". Incorrect: "" or ""
View book
— a packet of literature sent to prospective students to give them a sample of what UAT is like.
— always one word and lowercase.
Work-Study Program
— use a hyphen between work and study.
Zip Code
— for UAT it is 85283-1056.